Myths and Facts about Practice Management

John Guiliana, DPM, MS” Collaborative Practice Solutions   What are some common practice management myths we’re hearing about in podiatric care? I’ve listed them below and dispelled them with solid facts. Don’t let yourself get hung up on any hype or confusion. Learn the facts and stand firm on them as you’re moving forward into…

The Value of Continued Employee Education

Tina DelBuono, PMAC Practical Practice Management Is continued employee training worth the investment? This sounds like a no-brainer question with the answer being “of course.” But this is not always the case when it comes to time, effort and money that an employer has to contribute. Statistics show that more employees are now looking to invest…

Podiatric Office Manager Certification

Sam Guillory, PMAC Heartland Foot & Ankle Associates The AAPPM has always offered innovative and valuable sessions for all conference attendees, including executive managers. But, for the first time ever, the AAPPM has partnered with the nation’s leading and largest provider of non-clinical practice management education, The Practice Management Institute, to offer the Certified Medical…

Marketing Tips I’ve Learned

Dr. Craig Thomajan, DPM, FACFAS Austin Foot & Ankle Specialists In today’s highly connected world, getting your practice noticed—in other words, marketing—is more important than ever. Unfortunately, it’s also more complicated than ever, too, and what works today might not work again tomorrow. Over the course of many years and lots of tests we learn…